UPSHIFT is a riding apparel brand created for those who live with purpose, move with confidence, and carry meaning in everything they wear. Our inspiration derives from the motorbike culture in Sydney, Australia, and at UPSHIFT, we wanted to create a brand that defines just that. Our brand isn't just a fashion statement, It's a representation of your identity.

Created from high quality and durable material, we strive to ensure that enthusiasts alike feel comfortable and confident with wearing our apparel.

So let's expand and enhance the motorbike culture in Australia and create our own identity.

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